Coke Studio
Business and Legal Affairs @ Universal Music Group
WHAT DID I DO?
Partnered with Business and Legal Affairs and director-level executives to produce music videos for the ongoing collaboration between The Coca-Cola Company and Universal Music Group. I managed the production process from start to finish, coordinating with animation partners, composers, and post-production teams. Each Coke Studio session I contributed to has garnered over 2 million views on YouTube.
WHAT IS IT?
Coke Studio delivers new collaborations and exclusive behind-the-scenes looks at cutting-edge artists from around the world. In the 2023 edition, we worked with New Jeans (South Korea), J.I.D. (United States), Cat Burns (United Kingdom), Jessie Reyez (Canada) and more.
01
NewJeans x J.I.D | Zero (Remix) | Coke Studio
02
Jon Batiste | Calling Your Name
03
Sam Smith x Jessie Reyez x Cat Burns | Perfect
04
Camilo x Diljit Dosanjh | Palpita